Our Real-Time Digital Audit enables advertisers to monitor their programmatic campaigns in near real-time across all relevant Ad-Tech and Mar-Tech platforms. The AI-powered, automated process identifies optimization potential, enhances budget efficiency, and ensures complete independence from agencies, allowing for an objective and data-driven campaign optimization.
In a constantly evolving digital ecosystem, measuring, managing, and evaluating digital media performance is becoming increasingly challenging due to its high complexity and continuous changes. This dynamic environment demands an ongoing optimization strategy based on independent and reliable data sources.
Our team delivers real-time, actionable recommendations for optimizing the supply chain and ongoing campaigns. The Media Suite seamlessly connects all key advertiser data sources, such as DSPs, SSPs, 3PAVs, or AdServers, with relevant technologies—without the need for pixels or complex integrations. This helps save valuable internal resources, allowing marketing and procurement teams to focus on operational and strategic initiatives.
At the same time, our software automates repetitive tasks, creating a data-driven foundation for ROAS optimization. This reduces workloads for teams, enabling them to focus on key success factors of digital transformation, while budgets are allocated more efficiently and performance potential is fully leveraged.
Our Real-Time Digital Audit plays a key role in maximizing efficiency and success in digital media investments. Through continuous real-time analysis and data-driven optimization, brands such as Parkside, Wörwag Pharma, Nikon, Lidl, and many others gain valuable insights to enhance performance and drive growth.
Our technology and service solutions provide actionable insights for advertisers and their agency partners, fostering greater transparency and trust in the programmatic supply chain while sustainably optimizing campaign performance.
Real-time transparency and control over all programmatic activities
AI-powered recommendations for real-time campaign optimization
Global management of all media deals—both direct and agency deals
Fast and immediate action steps for increased efficiency